Work / Case study
↗
Ostra
per month from 6 flows
A swimwear label whose revenue disappeared outside the summer season.
Industry
Fashion
Channel
Flows
Timeline
4 months
Service
Email & SMS
Headline result
+$96k
per month from 6 flows
+41%
Repeat
9%
Cart CVR
The challenge
No post‑purchase journey, so one‑time buyers never came back.
What we did
What we did
Built post‑purchase, replenish and win‑back flows
Used SMS early access for limited drops
Added a fit quiz to grow a segmented list
Results
+$96k monthly flow revenue
+41% repeat purchase
9% cart recovery CVR
+38k new subscribers
Winter used to be dead for us. Not anymore.
Joshua Brown, CMO